About Us – Zuraxis Amazon FBA Agency
About Zuraxis

Built by FBA obsessives,
for FBA sellers

We're a 2-person agency with one mission: help Amazon FBA sellers in the US and UK grow revenue without the guesswork, wasted spend, or generic agency playbooks.

Our Story

Why we started Zuraxis

We saw the same story repeat itself too many times: a talented FBA seller with a great product, burning through ad budget on campaigns nobody was actually optimizing, watching their BSR slip because their listings were written for a different algorithm.

Generic agencies were taking retainers and running copy-paste strategies. Freelancers were inconsistent. The sellers with real results were the ones who understood Amazon deeply — and most sellers simply didn't have time to develop that knowledge while running a business.

So we built Zuraxis: a small, focused team that goes deep on Amazon and nothing else. We work directly with our clients, handle everything inside their account, and back every engagement with a 14-day results guarantee because we're confident in what we do.

What We Stand For

The values that guide every decision

These aren't marketing statements. They're the actual principles we operate by — and what you should hold us accountable to.

01

Ruthless Honesty

We only take on clients we're confident we can genuinely help. We tell you if we're not the right fit. We report bad months accurately, not creatively. Your trust matters more than any retainer.

02

Ownership of Results

When something underperforms, we investigate, explain, and fix it — we don't deflect. Your results are our results. That's why we back every engagement with a 14-day guarantee, not just good intentions.

03

Deep Focus Over Breadth

We say no to opportunities that pull us away from Amazon FBA. Our competitive advantage is depth — knowing the Amazon algorithm, seller tools, and FBA dynamics better than any generalist agency ever could.

04

Transparent Communication

Weekly reports. Direct Slack access to the founders. Monthly strategy calls. You always know what's happening, why we're doing it, and what we expect the outcome to be. No mystery retainers.

05

Clients Over Revenue

We'd rather have 5 clients we're genuinely growing than 20 we're managing passively. We cap our client roster intentionally so every account gets the depth of attention it deserves.

06

No Fake Social Proof

We don't fabricate case studies, inflate stats, or invent testimonials. When we have real results, we'll share them with real numbers. Until then, we earn your trust with the quality of our work.

The Team

Three founders. One shared obsession.

You won't get handed off to an account manager after onboarding. The people you meet on your discovery call are the same people managing your account every week.

Founder

Founder 1 — Vicky Solanki

The Architect – & Web & Technical Systems Expert

Specializes in high-performance web development and scalable systems.

Responsible for

Web Development Shopify Builds Speed Optimization Technical Architecture Integrations
Founder

Founder 2 — Vikram Gupta

The Operator – & Amazon FBA Specialist

Focused on scaling marketplace businesses with data-driven execution.

Responsible for

Amazon FBA Listing Optimization PPC Campaigns Account Health Marketplace Growth
Founder

Founder 3 — Vaibhav Soni

The Growth – & Digital Marketing Strategist

Drives traffic, leads, and conversions through performance marketing.

Responsible for

Paid Ads SEO Funnels Lead Generation Analytics
How We Operate

Our 10 non-negotiable rules

These are the operating principles we review every week. They keep us honest, focused, and accountable to the clients who trust us.

01

Every idea passes the FBA test

If it doesn't help Amazon or Walmart sellers grow, we don't do it. This keeps our focus sharp and our expertise deep.

02

Zero fake social proof — ever

No fabricated stats, inflated case studies, or invented testimonials. We earn trust through results, not through fiction.

03

Outreach happens daily, not when convenient

20 LinkedIn connections, active Reddit and Facebook community participation, every day. Not when we feel like it.

04

Retainers only, no one-time projects

One-time projects create unpredictable revenue and dilute focus. Every client is a monthly retainer partner.

05

Founder 1 delivers. Founder 2 sells. Always.

We never cross roles. Delivery and growth are separate. This prevents context-switching and protects quality.

06

The 14-day guarantee is real

We refund if we don't deliver results in 14 days. No loopholes, no excuses. This forces us to only take clients we can actually help.

07

Document every result

Before/after screenshots, ACOS data, ranking changes — documented immediately. Every result is a future case study.

08

Never discount except the Founding Partner offer

Price integrity signals quality. The only exception is our formal Founding Partner offer — never informal discounts to close a deal.

09

Reject clients outside the ICP

Non-Amazon sellers, Flipkart, social media management — we politely decline. Saying no is how we stay excellent at yes.

10

Clients are the business, not the website

We don't mistake website polish for actual business progress. Real clients, real results, real case studies — that's the business.

Work directly with the founders

No account managers, no handoffs — just two people directly accountable for your Amazon growth from day one.

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